New in ThoughtMetric: ChatGPT Ads Integration

Alex Fusco
Alex Fusco
August 26, 2026
Last Updated:
Tens of thousands of marketers are now running ChatGPT ads. It’s a very new channel, and it is expanding quickly. We know it's important to have an accurate read on performance, especially when testing a new channel, so we launched a ChatGPT Ads integration for ThoughtMetric.


How the ChatGPT Ads Integration Works

Once you connect your ChatGPT Ads account, ThoughtMetric will pull in your ad metrics and spend, then it will line that data up against the orders your ChatGPT ads generated. You can view the data at the campaign, ad group, and ad level.

Once the account is connected, ThoughtMetric pulls in the following metrics:
  • Spend
  • Impressions
  • Clicks
  • Conversions
  • CTR
  • Average CPC
  • Average CPM
  • ROAS
  • Revenue
  • CAC
  • New customer and returning customer breakdowns
  • LTV
  • And more

Setting Up the Integration

Setup takes less than a minute and does not require any changes to your store.

Instructions are available in the help center article.


Getting an Accurate Read on ChatGPT Ads

Connecting ChatGPT Ads to ThoughtMetric puts your ad metrics and revenue metrics in the same place. You can measure ad performance with the same attribution model and lookback window you use for every other channel. That consistency gives you a reliable basis for data-driven decisions.


Book a Demo

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