Product Attribution

Which SKUs Sell? Now You Know.

Reveal how each product performs across your full marketing mix.

See which channels drive revenue for each product
Break down performance at the product level to find your most efficient acquisition sources.
Measure new vs. returning behavior by product
Understand how each product contributes to long-term value and customer retention.
Get a clear view of top-performing products
Double down on what’s working or rework underperformers with data-backed decisions.

Enhanced Visibility

View Product Sales by Channel

Understand exactly which marketing channels contribute to sales for each product, so you can invest with confidence and focus your efforts where they count most.

  • Uncover channel overlap by product
  • Track how paid, organic, and referral sources differ

Buyer Behavior

Understand Customer Loyalty by Product

Analyze the role each product plays in attracting new customers and keeping them coming back.

Track loyalty at the item level.
Spot which products attract repeat buyers over time.
Compare retention across product lines,
See how different SKUs stack up when it comes to driving long-term value.

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