TikTok Analytics and Advanced Reporting
Get a better understanding of how TikTok ads impact your business - and access the insights you need to develop a winning advertising strategy.
Analytics
Marketing Attribution
Track marketing performance
Campaign Performance
Measure ROAS, CPA, and more
Creative Performance
Measure creative performance
Customer Analytics
Measure loyalty and LTV
Product Analytics
Measure product performance
Data & Integrations
AI Connectors
Bring your attribution data to Claude and ChatGPT
Integrations
Integrate with all your e-commerce tools
Conversion API
Send conversion data back to ad platforms
Customer Surveys
Run "How did you hear about us?" surveys
Reporting
Custom Reports
Organize Data Your Way
"Since switching to ThoughtMetric, we've been able to reallocate budget to the top-performing channels with confidence, which improved ROAS by 25%."
— Ninja MTB
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Comparisons
ThoughtMetric vs Triple Whale
Simpler setup, easier to use
ThoughtMetric vs Northbeam
Faster time to value
ThoughtMetric vs Polar Analytics
Deeper insights, broader integrations
"We looked at a number of competitors in the space, but ultimately chose ThoughtMetric because of its easy-to-understand interface and the support offered during and after implementation."
— SportRx
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Featured Partners
Impakt Results
Performance marketing agency
Sunbowl Systems
Shopify development & optimization
Providence Marketing Group
Full-service digital marketing agency
"With ThoughtMetric, we were able to refine our analytics and provide verifiable proof of the revenue we were driving in a previously underperforming area of the business."
— Impakt Results
Book a DemoConnect ThoughtMetric and TikTok Ads
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See campaign and ad performance
- ThoughtMetric's advanced tracking will match sales back to the exact ad they came from.
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Accurate tracking even with iOS14
- We do this by combining siloed marketing data, complex customer journey data, and revenue attribution data to create a holistic and actionable picture of marketing performance.
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Dedicated dashboards for TikTok KPIs
- Find out where your customers are really coming from with ThoughtMetric's data driven attribution modeling algorithms.
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Optimize ad spend and increase ROI
- Optimize your ads by scaling the campaigns that drive the most valuable customers to your store in terms of customer lifetime value.
Dedicated dashboards for TikTok KPIs
Optimize your ads by scaling the campaigns that drive the most valuable customers to your store in terms of customer lifetime value. ThoughtMetric's advanced tracking will match sales back to the exact ad they came from.
KPIs
Featured KPIs
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Total Sales
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Ad Spend
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Net Profit
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ROAS
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Orders
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Average Order Value
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Cost Per Acquisition
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Conversion Rate
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Items Sold
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Impressions
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Clicks
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CPC
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Engagement
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Comments
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Likes
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And More
Ready to dive in? Book a demo today.
Try ThoughtMetric and start understanding the performance of your e-commerce marketing.
Book a Demo