Customer Journey
Customer Insights Built for E-commerce
Understand LTV and customer journey patterns across new and returning users.
At a Glance
Track Every Click on the Path to Purchase
Understand how your marketing channels work together.
- Average time to order:
- understand how long it takes customers to convert.
- Touchpoints to order:
- see how many interactions it takes to make a sale.
- Multi-touch attribution insights:
- credit every channel that contributed to the conversion.
New vs. Returning Customers
Track Loyalty Over Time
Understand how first-time buyers and repeat customers impact your business.
- Campaign influence:
- see which efforts bring customers back
- Repeat customer growth:
- understand repeat purchase behavior over time.
LTV (Customer Lifetime Value)
Use LTV Insights for Growth Opportunities
Make data-backed decisions about where to invest for long-term growth.
- Customer value by channel:
- compare how much each source contributes.
- Optimize spend:
- use LTV data to adjust acquisition and retention strategies.
Location Breakdown
Understand Which Regions Drive the Most Revenue
Leverage geographic data to improve targeting and campaign efficiency.
- View customer hotspots:
- identify regions with the most activity.
- Launch geo-targeted campaigns:
- tailor ads to top-performing regions with location insights.
Order Profiles
See the Details of Every Order
See the full story behind any individual order, from first click to checkout.
- Order journey:
- trace every touchpoint that led to the sale.
- Attribution breakdown:
- see how credit is distributed across channels and campaigns.
- Order details:
- view total sale value, products purchased, and customer info in one place.
