Campaign Performance
Scale the Right Campaigns
See every campaign, ad set, and ad in one place, so you can compare them before you decide where to spend.
Monitor Efficiently
Your Campaigns, Deconstructed
Advertising metrics at the campaign, ad set, and ad level.
- Campaign Level.
- See overall performance metrics like total spend, ROAS, and conversions across your entire campaign.
- Ad Set Level.
- Break down performance by audience segments, placements, or targeting strategies.
- Ad Level.
- View results by creative, format, and messaging to see what’s actually resonating.
Ad Central
Quick Toggle
Switch between platforms without switching tabs.
- Stay organized.
- With everything in one unified workspace.
- Everything you need.
- No extra logins.
- Save time.
- Flip through ad accounts in seconds.
Compare Lines
Dual-Metric View
View two metrics on the same graph to uncover trends and relationships.
- Skip the formulas.
- Let ThoughtMetric do the math.
- Ditch the downloads.
- The data is already in one place.
- Spot cause and effect.
- In real time.
Integrations
Built to Work with Your Channels
Easily connect your ad accounts from Facebook, Google, TikTok, and Pinterest. No complicated setup required.
Frequently Asked Questions
Does ThoughtMetric show performance at the ad level?
Yes. ThoughtMetric breaks results down by campaign, ad set and individual ad.
Can ThoughtMetric show which campaigns bring in new customers?
Yes. ThoughtMetric breaks down every campaign’s results by new and returning customers.
Which ad platforms does ThoughtMetric integrate with?
ThoughtMetric integrates with these ad platforms.
- Meta Ads
- Google Ads
- Microsoft Advertising (Bing)
- TikTok
- Snapchat
- ChatGPT Ads
- Criteo
- AppLovin
Can I track campaigns on platforms ThoughtMetric doesn’t integrate with?
Yes. Set up a custom channel and ThoughtMetric will track the sales it brings in. You can match traffic to the channel using any of these.
- UTM parameters
- Referrer (the site the visitor came from)
- Path (the page they landed on)
- Discount code
- URL parameter
How often does ThoughtMetric update campaign data?
ThoughtMetric syncs campaign data every 10 minutes.