What’s New in ThoughtMetric: Product Attribution, Bundling, and UI Improvements

Alex Fusco
Alex Fusco
July 21, 2025
What’s New in ThoughtMetric: Product Attribution, Bundling, and UI Improvements
We’ve made a few powerful updates to ThoughtMetric that make it even easier to understand product performance and streamline your workflows. Here’s a quick look at what’s new:


1. Product Attribution Dashboard

You can now break down product performance by channel and customer type with the new Product Attribution Dashboard.
  • See which products are driving the most revenue
  • Identify whether those sales are coming from new or returning customers
  • Spot the best-performing products for acquisition, retention, or upsell campaigns
It’s a fast way to get strategic insights.




2. Product Bundles

Bundling is one of the easiest ways to increase average order value, but only if you pair the right products. With the new Product Bundles view, you can:
  • See which products customers are already buying together
  • Understand how often those combinations occur and how much revenue they generate
  • Use real customer behavior to guide your bundling strategy
This turns product bundling from a hunch into a data-backed growth lever.




3. UI Updates 

We’ve made some subtle but helpful changes to the app interface:
  • Advertising dashboards are now located under the Channel section in the left navigation menu
  • You can now search and filter orders and customers, making it easier to find what you need, fast
  • If you are managing multiple advertising accounts for the same channel, you can now view the results for all campaigns at once, or filter by account

These updates are live now. Want a walkthrough? Book a quick demo.

In This Article

  1. 1. Product Attribution Dashboard
  2. 2. Product Bundles
  3. 3. UI Updates 

Sign up for our newsletter.

We care about your data. Read our privacy policy.

Ready to dive in? Start your free trial today.

Try ThoughtMetric and start understanding the performance of your e-commerce marketing today.

Try for Free
ThoughtMetric Ecommerce Marketing Analytics Screenshot