Product Updates
What’s New in ThoughtMetric: Custom Reports, Custom Metrics, and AI Connectors
More flexibility. More clarity. Better access to performance data.
Analytics
Marketing Attribution
Track marketing performance
Campaign Performance
Measure ROAS, CPA, and more
Creative Performance
Measure creative performance
Customer Analytics
Measure loyalty and LTV
Product Analytics
Measure product performance
Data & Integrations
AI Connectors
Bring your attribution data to Claude and ChatGPT
Integrations
Integrate with all your e-commerce tools
Conversion API
Send conversion data back to ad platforms
Customer Surveys
Run "How did you hear about us?" surveys
Reporting
Custom Reports
Organize Data Your Way
"Since switching to ThoughtMetric, we've been able to reallocate budget to the top-performing channels with confidence, which improved ROAS by 25%."
— Ninja MTB
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Case Studies
How brands grow with ThoughtMetric
Blog
Tips, guides, and industry insights
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Help Center
Documentation and support guides
Contact Us
Get in touch with our team
Comparisons
ThoughtMetric vs Triple Whale
Simpler setup, easier to use
ThoughtMetric vs Northbeam
Faster time to value
ThoughtMetric vs Polar Analytics
Deeper insights, broader integrations
"We looked at a number of competitors in the space, but ultimately chose ThoughtMetric because of its easy-to-understand interface and the support offered during and after implementation."
— SportRx
Book a DemoPartners
Affiliates
Earn commission for referring your network
Agencies
Become an agency partner
Featured Partners
Impakt Results
Performance marketing agency
Sunbowl Systems
Shopify development & optimization
Providence Marketing Group
Full-service digital marketing agency
"With ThoughtMetric, we were able to refine our analytics and provide verifiable proof of the revenue we were driving in a previously underperforming area of the business."
— Impakt Results
Book a DemoThoughtMetric Blog
Alternatives
The Best LeadsRX Alternatives for E-Commerce Attribution
LeadsRX shuts down in October. Here's where to migrate your attribution.
Read article →
Product Updates
New in ThoughtMetric: Connect ChatGPT and Claude to Your Attribution Data
Query your attribution data in natural language and get answers instantly.
Product Updates
Introducing Custom Metrics in ThoughtMetric
Create custom KPIs using ThoughtMetric data
Product Updates
Using the Gauge Widget in ThoughtMetric Custom Reports
A Simple Way to Track ROAS and MER at a Glance
Product Updates
Inside ThoughtMetric’s New Custom Reports: Using the Funnel Widget to Find Conversion Drop-Off
A Practical Way to See Where Shoppers Drop Off
Product Updates
The 11 Different Widgets You Can Customize in ThoughtMetric
All the Widget Types You Can Use in Custom Reports
Product Updates
New in ThoughtMetric: Custom Reports
Bring your most important metrics to the front
Product Updates
Making Attribution Easier with Recent ThoughtMetric UI Changes
Cleaner views and smarter comparisons for faster, more focused analysis
Product Updates
New in ThoughtMetric: Time Comparison Made Simple
Smarter time comparisons, no spreadsheets required.